A practical perspective on using free vs. paid creative tools, and how software choices impact client work, collaboration, and your business.

Over the decades, I’ve watched post-production evolve from film to digital, from tape to files, from analog workflows to AI-assisted creativity. The tools have changed again and again — but the need to tell meaningful stories has never disappeared.

From your favorite Halloween chills to subtle ambient cues, explore how the right audio choices in post-production can transform emotion and elevate storytelling.

A quick recap of my time at InfoComm in Orlando—highlighting key tech trends, AV workflows, and takeaways that help bridge the gap between live event production and post.

What a roadside rescue taught me about the importance of reliability, service, and a good attitude—in video post-production and beyond.